Peru: The Media and Violence Against Women
Asociación de Comunicadores Sociales Calandria, Peru
Calandria (Association of Social Communicators) was founded in 1983 by a group of researchers working for social change. From a communication perspective, it promotes public debate in order to make visible on the public agenda diverse voices, interests, and actions whose aims are human development and democracy. The present project tackles media representations of women in public discourse and news coverage that maintain traditional stereotypes and reinforce violence against women, situating women and men in unequal relationships and roles in society. The project promotes recognition of communication as a right of all citizens and of a life free of violence as a basic human right for women and men. It seeks to promote a public discourse that dismantles traditional stereotypes in favour of an emphasis on preventing violence against women. It will do so by monitoring news coverage of gender-based violence in the main media of the capital city Lima that have national reach; training days for media personnel on how the media can help prevent violence based on the media monitoring; and the creation of a media parliament involving media owners, journalists, and authorities and institutions based in Lima.
Contact: Sra. Rosa Maria Alfaro Moreno